News & Updates

TESTIMONIALS

11/23/2009 | “SITA is a wonderful business-to-business trade organization that has strengthened the spirit industry by fostering open communication and cooperation. The camaraderie and sharing of industry information between members has helped COA stay on top of important issues facing our industry.”
Steven G. Wedge
President, COA

"A unified council within the spirit industry is long overdue," according to Serena Andrews, Coastal Corporation CEO. "Watching the industry evolve is one thing; taking an active role in it is another. We see SITA as an investment in the future of our industry."
Serena Andrews
CEO, Coastal Corporation

"Although individual companies may well be built on the vision of one person, the growth of an industry requires the collaborative efforts of all industry leaders," says Gwen Holtsclaw, president of Cheer Ltd. Inc. "SITA is the avenue that will lead the spirit industry to unprecedented growth by providing a chance for company leaders to address common challenges together."
Gwen Holtsclaw
President, Cheer Ltd. Inc.

"SITA is a fantastic way to stay "plugged in" to our industry. Having a chance to work on projects with the nation's brightest minds is attractive to us. One thing we strive to do is figure out ways to truly give back to this industry that has done so much for us, and SITA's Helping Hand is just that."
Tate Chalk
President, Nfinity Shoes

"Being a part of SITA means getting to be part of something bigger than yourself or your own company that effects an entire industry nationally, not just your local area."
Mike Scott
Adpro

“SITA is the trade organization that provides spirit industry companies opportunities to create positive change in all aspects of the cheerleading and dance community. From networking events and an annual trade show, to the introduction of the Spirit Industry Awards and SITA’s Helping Hand philanthropic initiative, the work of SITA members is making a difference in the scope and focus of our industry.”
Lynn Singer
VP Sales & Mktg, America's Best/Spirit Innovations

"SITA provides our state association the opportunity to remain in the forefront of the everchanging spirit industry. In addition, the other SITA partners provide us priceless relationships ensuring our success year after year."
Mickey Klement, Cam Munsor, Pam Dorner-Saxhaug
Illinois Cheerleading Coaches Association

"[SITA Membership] has taken us out of our local business "box" and expanded our sphere of influence NATIONWIDE."
Mike Scott & Sid Hill
Adpro

"SITA Membership is the best way to connect with other industry professionals. It is amazing how much we can learn from and help each other succeed."
Steven G. Wedge
COA Cheer & Dance

"Being on the ground floor as SITA was developed and the first chair of this incredible organization, I have found that the networking, camaraderie and open exchange of ideas and philanthropic initiatives are truly amazing. SITA is THE trade association of our industry. All companies that have anything to do with cheerleading and/or dance should belong. UPA is here for the long haul!"
Lisa Saline, President/CEO
UPA, SITA Founding Member & Inaugural Chair

"The SITA Annual Meeting and Awards Gala is such a special event that should not be missed. It is one the one time we as an industry get to celebrate each other's successes."
Steven G. Wedge
COA Cheer & Dance

"Not only has my SITA Membership benefited my company within the United States, but SITA has facilitated business relationships and opportunities for my company internationally."
Kelly McKeown
GK Elite


For more information, please email SITA's Executive Director at Tara@SpiritIndustryTrade.com.

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